Importance of MVP app in mobile app development

MVP App Development: How To Build An MVP App?

After the introduction of MVP in the mobile app development field, it has observed tremendous growth. For those who don’t know, What is MVP, it is known as Minimal Viable Product, and it is a version of a product built with the minimum features for early adopters.

In other words, MVP is a version of a product that enables a team to collect a max amount of validations from customers with minimum effort.

With passing time, startups, SMEs, and Enterprises have adopted the MVP and started developing mobile apps only after their MVP becomes successful.

If you are also planning to launch a mobile app, you should first create an MVP app and then convert it into a full-fledged app.

What does MVP mean

You may have a question, why?

Here, in this blog, we will walk you through some of the most crucial reasons why the MVP app development of your idea would be beneficial.

So, let’s get started:

Reasons to Create an MVP App

Here is the list of benefits you can get when you choose to build an MVP app.

Market Validation

The majority of businesses imagine that their new app will be highly successful in the market as it can resolve a crucial problem of the masses.

Considering this, they convert their idea into a full-fledged app based on their vision. But, only some of them are able to taste the remarkable success of their app.

The main reason why an app cannot gain response as expected is that the app is not able to fulfill the user’s needs.

MVP app helps you resolve this issue as it allows you to test your application early in the market and obtain customer feedback.

Analyze App Security

Data security is one of the essential elements of any application.

With the help of the MVP mobile app, you will have a clear understanding of those features that can lead to a data breach.

One of the most crucial advantages of the MVP app is that it helps you find out the weaknesses of your app at the design and development stage itself to correct it in time.

Apart from this, it helps you to identify all the strengths, opportunities, and threats associated with the MVP app. All of these things will help you in further stages of MVP App Development.

Analyze App Security

If you want to design a mobile app with integrated payment options, you must ensure there are no loopholes in the app design that make it vulnerable to hackers’ attacks.

Thus, MVP allows you to first test your application in the market and then launch a highly secure app that is foolproof from hackers’ attacks.

Minimal Investment

Another essential benefit of MVP App development is that you can build an MVP with minimum investment.

Also, you will get a crystal clear idea of whether your future application is worth the investment.

Very few apps on the play store and iOS store get sustainable users because of issues in their user interface and poor performance.

Hence, it is advised to create an MVP as it is an easy way to enhance the mobile development strategy.

Attracting Investors

Several companies across the globe depend heavily on outside investments. MVP is one of the most effective ways to gain interest from investors.

Also, the majority of investors don’t believe in an idea that is just presented in a paper; hence, you should think of creating an MVP.

Another reason is that MVP allows you to create a functional application that helps you gain the investors’ trust instantly.

Takes Less Time to Develop Your App

For creating an MVP app, you have to consider fewer features, which requires less development time and cost. This means you can launch your app rapidly and also obtain feedback from the target audience.

After going through the reasons to create an MVP, the next and most important thing is to build an MVP app. Here, we will provide you with a step by step process to create an MVP app.

How to Build an MVP App?

Follow this simple yet effective process to build an MVP app.

1. Conduct a Market Research

Market analysis is one of the most essential steps in MVP App Development. Moreover, as per CBInsights, 42% of startups fail because they are not able to meet the market needs. Therefore, we recommend you to consider two main questions:

  • Who is the potential audience and their requirements?
  • Does my app meet the expectations as per the user’s needs?

To answer the first question, you have to identify the target audience by carrying out surveys, polls, etc. To determine the needs of your audience, you need to closely consider habits, behavior, and challenges faced by your audience and how you can overcome them via mobile application.

To answer the second question, you can build a business model canvas to define the app’s primary goals. It helps to list out the value of your app, the benefit it provides to users, the reason why users buy products from you, etc.

2. Do Competitive Analysis

Even if you believe that your app is unique and plan to launch your app instantly, you shouldn’t do it. Why? Because every year, millions of mobile apps are launched into the market, and hence it’s vital to carry out competitor analysis.

It helps you determine what your competitors are offering and how you can make your application different from the competitors. In other words, what unique things you can integrate into your app to stay ahead of the competitors.

You can also take feedback from the users of your competitor applications to analyze their expectations. Later, while building MVP, you can include these to meet their needs.

3. Map Out the User Flow

In the user flow, you need to outline all the steps a user has to take to complete a specific task. For example, consider your app as a region, then you need to define all the roads to reach that region.

In the same way, outline a user flow of your app, as it helps to discover process stages and the needed steps to get to your goal.

In other words, you need to make a user flow diagram.

  • List of all the targeted problems and solutions for the same.
  • Check the entire user flow from the point of view of the user.
  • Helps you to distinguish between what the user wants and what you offer.
  • Provide support to users in the app and captivate them to perform an action.
  • Find out a place to keep the lead magnet or call to action in your application.

4. Defining the MVP App Features

Now, you have to sketch out all the features that users require while using your app. For this, you can put out all the features that come to your mind on paper. Later, when the MVP development process gets over, you can verify it with the list.

Defining the MVP App Features

Moreover, you have to prioritize all the MVP features that you require at every stage. Answering some hard-hitting questions such as what users want? How will they execute a task? What is the unique feature that users need? etc., will help to prioritize them.

Besides these, you can prioritize complete features based on the low, medium, and high priority. As soon as you bifurcate all the features, you can mention the goal of the first version of the app and switch to building an MVP.

To have a look at your MVP in a short amount of time, you should build an MVP prototype.

5. Design & Develop your MVP App

As soon as you have prioritized the features, the next thing that you need to consider is the design and development of your MVP app. Here, you need to allocate sufficient time for the task.

You can begin with the wireframing and the basic screens and navigational methods for the specific platform. Here, you need to ensure that the MVP app screens’ design is straightforward, interactive, and intuitive.

Besides this, also you need to remember that the MVP is almost equal to the end product and fulfills the requirements of your customers.

You can also hire a mobile app development company; they will brainstorm with you on the idea and then develop an MVP as per the project requirements.

6. Follow the BML – Build, Measure, Learn Method

As soon as your app is developed, it needs to be tested on customers to get feedback. By testing your app, you can determine the direction of your MVP app development. Moreover, users also provide details about what is right, what MVP lacks, what is great, and what you can do to improve the app.

In short, it helps you to verify the acceptability and overall competitiveness of the application in the industry.

Moreover, you may have to go through some repetitions of the Build-Learn-Measure cycle to reach a high-quality MVP version that can help in the final release of the application.

Conclusion

We hope that now you have understood the importance of MVP in app development and the streamlined process to build an MVP app.

At Guru TechnoLabs, we believe that every product should be built considering the target audience and the current trends in the particular industry.

Now, if you plan to build an MVP app of your idea, you can reach out to us. Our mobile app developers will provide new insights and your useful suggestions to create a highly successful MVP app.

Ravi Makhija
Ravi Makhija

An entrepreneur, an IT professional. Tech geek. Founder & CEO at Guru Technolabs - Globally Trusted Web & Mobile App Development Company. Loves writing about new technologies and the latest trends in IT field.