Mobile App Development Trends For 2023 And Beyond

Published On: February 10, 2022
Last Updated: January 6, 2023
Mobile App Development Trends

The mobile app industry is growing at a lightning-fast pace. Smartphone users keep increasing, and new apps keep popping up for pretty much every purpose.

According to Statista, the global mobile app market revenue will reach a whopping 613 billion U.S. dollars by 2025. It’s the perfect time to develop an app, whether you run a startup or an established company looking to generate more leads and profit.

The best way to find mobile app ideas is to analyze the current trends. They’ll help you lock in on popular technology and make plans for leveraging it to meet your target users’ needs.

It’s vital to dig deeper and use a trend analysis formula to analyze the market and competition. That will help you establish strategic goals and objectives for your new app before proceeding to the next development phase. That’s how you’ll ensure your mobile app becomes a hit.

Here are the top mobile app development trends to draw inspiration from in 2023 and beyond.

1. Mobile Gaming

Mobile gaming apps keep growing in popularity every year. According to eMarketer, there will be 160.7 million US mobile phone gamers in 2022, with 89.5% of them preferring mobile devices for playing their favorite games.

If you opt for a mobile gaming app, use a trend analysis formula to see how your competitors’ efforts are panning out in financial terms.

For instance, eMarketer’s trend analysis for discovering the latest mobile gaming data trends included:

  • Historical data;
  • Survey analyses from research firms;
  • Various gaming sites’ growth trajectories;
  • Internet, mobile, and demographic adoption trends.

Follow in their footsteps to see if the project is viable and worth the investment. If it is, keep in mind foldable devices to provide a seamless, immersive experience.

2. Internet of Things (IoT)

IoT is one of the most popular mobile app development trends. People love IoT-enabled devices and apps. Few things are as convenient as connecting to and controlling various devices from smartphones, tablets, or other devices. Smart home systems and autonomous vehicles are the best examples.

IoT gadgets and apps are nothing new, but as more users realize their appeal, we’re bound to see more IoT-enabled applications this year and beyond.

Fortune Business Insights estimates that the IoT market will grow from $381.3 billion in 2021 to a staggering $1.85 trillion by 2028.

If you want to leverage this mobile app development trend, you can reach out to an IoT app development company. They can understand your mobile app and offer a solution accordingly.

3. 5G Technology

5G technology is already influencing mobile app development. Its unprecedented speed improvements (100 times faster than 4G) and latency reduction (1 ms) revolutionize mobile devices and applications.

It allows developers to integrate new features while maintaining flawless performance. It accelerates mobile payments, improves video streaming, and makes every other data transmission smoother.

In 2022, 47.5% of all devices will be 5G-enabled, meaning over 660 million smartphones worldwide will support 5G connections.

4. AR and VR

AR (augmented reality) and VR (virtual reality) have been trending for a while, and the latest forecasts show they’ll continue well into the future.

Statista estimates that the global AR, VR, and MR (mixed reality) market will reach $209 billion in 2022 and nearly $300 billion by 2024.

Leveraging AR and VR in mobile app development will help you provide users with immersive experiences. These game-changing technologies have numerous applications like virtually trying out clothing items, seeing how various furniture pieces will fit in a room, taking a virtual walk through a real estate property, and more.

If you think AR can help you reach a wider audience and want to utilize this trend for your app, approach an AR app development company. They will understand how AR benefits your industry and integrate AR into your mobile app as per the need.

5. Wearable Technology

According to ReportLinker, the global smart wearables market will reach $24.5 billion by 2023, nearly doubling its 2020 value.

Wearable devices are undeniably dominating the mobile industry. Users can now enjoy features like real-time vital-signs monitoring, blood-oxygen measurement, calorie tracking, sleep tracking, and more.

To provide a seamless digital experience across smartwatches, smart rings, and other wearables to the users, you should consider wearable app development. Also, don’t forget to implement AI and machine learning to generate predictive data and provide recommendations.


The mobile app industry has reached wonderful heights. Moreover, thousands of mobile apps are released on the leading app stores every year. However, only a few of them become successful. If you are also developing mobile apps by utilizing the information shared 3-5 years back, you cannot survive.

To survive and thrive in the mobile app development world, it is essential to be aware of the latest things running in the mobile app industry. Therefore, you should look forward to the latest mobile app development trends. These are essential for helping you make wise business decisions and create an app that your target users will love.

The trends above are ideal to start with, but there’s so much more out there like beacon technology, mobile wallets, and biometric authentication.

If you find it challenging to find a suitable trend for your existing app or want to develop an app with new trends, reach out to us.

Guru TechnoLabs is a mobile app development company. We have created mobile apps using the latest mobile app development trends for clients worldwide. Therefore, we can understand your situation and provide you with a suitable solution accordingly.

Ravi Makhija
Ravi Makhija

Ravi Makhija is an entrepreneur, an IT professional, tech geek, founder & CEO at Guru TechnoLabs - Globally Trusted Web & Mobile App Development Company. He loves writing about new technologies and the latest trends in the IT field.